Print Advertisment process

We decided to use a screen shot from our production as a background for our poster. We decided to use an establishing shot and images of our two featured artists in the production. We considered the shots as we wanted the poster to also relate and support the overall message and theme from our final production. By taking all the images on the same day we didn't need to be concerned about lighting or the hue of the different images, this naturally made editing easier. After we used an overlay tool, we considered how to present the brand artist. We decided to use inspiration from the 'Red Arrows' so we used planes and a cloud effect to edit this. In addition to this to write 'Salute' we decided to use a rubber stamp font as this links to importance and the military. After we finished our first cut we collected our feedback and made the necessary changes to our poster. One of the criticisms was the layout of our text and information, this we then adjusted and improved.

 Our first cut had faults such as the text covering the head of the image and the fact we had a lot of empty space. To improve this we added quotes about the success of the band and star ratings and more additional information which would be seen on a promotional poster advertising a album.

Our final cut presents how we filled the spaces from our first cut, it also shows that we responded to our feed back.